Digital Marketing
Digital marketing uses web and internet based digital technology such as mobile phones, computers and other electronic media and platforms to advertise goods and services.
As technology develops the traditional ways of advertising will become increasingly less effective and more expensive. Digital marketing is more affordable than traditional forms of advertising. Here you can learn about the various forms of digital marketing, its advantages and disadvantages, and how you can use digital marketing to promote your organization.
Small and medium businesses must employ up-to-date strategies to increase the traffic to their websites.
Top 5 Google tools to help you grow your small business
Online marketing, particularly for SMEs, is fiercely competitive. However, by taking advantage of Google's tools, small businesses can cost-effectively promote their businesses online.
How to boost your ecommerce sales with these 4 crucial customer service trends
Businesses can struggle to establish a profitable web presence - here we present 4 customer service trends which can boost your e-commerce sales.
20% of small and medium businesses have been hacked on social media
For SMEs, social media is a valuable asset. However, 20% of small businesses have had their social media hacked, suffering ‘significant’ damage.